A City of Swan workshop
The difference between 'kinda giving this business thing a go’ and ‘I’ve got a successful business’ is usually down to your marketing strategy.
Are you advertising your business in the right places, saying the right things, talking to the right people? Are there some easy wins that you’re missing out on?
We have worked with thousands of small businesses over the past few years and analysed what works and what doesn’t, to put together this jam-packed session. In this workshop, we will be focusing on attracting the RIGHT clients to suit your business, how to reach them, where to spend your time, money and energy to maximise your return on investment (ROI). You’ll be given a worksheet so that you can get some of the work done on the spot, and discuss options with the group.
We'll look at those easy wins that can help to turn your business from micro to mega!
In this workshop, Liz will be discussing:
Getting your marketing basics right, including your brand values.
Figuring out who your audience is and what they need to hear from you.
How to make sure that you stand out from your competitors.
Which marketing channels are going to work for you.
And much more.
Most attendees walk away feeling 70%+ more confident in their marketing skills after attending this workshop*
*This figure is worked out with polls taken during each workshop
This workshop is funded by the City of Swan, and will be in-person at Stafford Court in Midland.
About the Presenter - Liz Haselgrove
Liz has been studying business and marketing since the late 80s (!!) and has seen many trends come and go in that time. She has helped thousands of small businesses to improve, bring in more clients and be successful.
Liz’s passion for helping small and micro businesses to thrive shines through in all of her workshops, which are interactive, informal and rammed with great tips that WORK.
After running her own businesses (including a digital nomad VA service and children’s shops in London), she is now the CEO of BOSS (Business One Stop Shop), helping Perth’s businesses to thrive.
Liz has been a Finalist for the Best Social Media Educator of the Year for the past three years and is also an Authorized Trainer for Squarespace (one of only a few in Australia).